Columbus, Ohio, February 1, 2016—CAMELS Consulting Group (CAMELS), an Ohio-based community bank financial advisory firm announced today it has just released the latest version (V1.2) of its proprietary solution CAMELS BusinessLink.

CAMELS BusinessLink is a business development platform developed exclusively to support community bank organic growth initiatives. CAMELS BusinessLink is structured to provide community banks with the ability to continually identify new prospective customers and shareholders and to grow the loan portfolio. Using BusinessLink, all bank staff can actively participate in identifying prospective customers and expand existing customer relationships.

The latest release of CAMELS BusinessLink includes the ability to sync the BusinessLink calendar to a MS Outlook calendar through the platform’s alert messaging. The update also includes the ability to attach created tasks to an Outlook calendar.

Edward Schmidt, President & CEO of CAMELS, said “BusinessLink is designed for the bank that wants a simple to use, yet powerful system to help staff track new business opportunities.” He further commented, “BusinessLink offers a unique combination of discovery, intent, and processes to help banks answer one key question: Where will I find my next customer or shareholder?”

CAMELS BusinessLink offers community banks a market advantage by increasing their return on investment, their community alignment and, ultimately, their market share. More information about CAMELS BusinessLink can be found at www.camelsgroup.com.

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About CAMELS Consulting Group

CAMELS Consulting Group was formed by Edward E. Schmidt, President & CEO, to support expansion of shareholder wealth, capital placement, and address stock liquidity and the need for shareholder succession that is impacting the community bank sector. For more information about CAMELS Consulting Group visit camelsgroup.com.